Margin and markup conversion chart
Every markup maps to exactly one margin, and the reverse is also true. Use the chart, the formulas, or the calculator — they all agree.
Conversion formulas
Margin = Markup ÷ (1 + Markup) Markup = Margin ÷ (1 − Margin)
Use decimals in the formula (50% is 0.50). You cannot convert a 100% margin: that would mean a cost of zero.
Chart
| Markup | Margin | Price on a $100 cost |
|---|---|---|
| 10% | 9.09% | $110 |
| 15% | 13.04% | $115 |
| 20% | 16.67% | $120 |
| 25% | 20.00% | $125 |
| 30% | 23.08% | $130 |
| 33.33% | 25.00% | $133.33 |
| 40% | 28.57% | $140 |
| 50% | 33.33% | $150 |
| 75% | 42.86% | $175 |
| 100% | 50.00% | $200 |
| 150% | 60.00% | $250 |
| 200% | 66.67% | $300 |
Check a row in the calculator: enter cost 100 and markup 50, and you should see price 150 and margin 33.33%.
More context: margin vs markup, profit margin, and the markup formula.
Questions people ask
How do I convert markup to margin?
Margin = Markup ÷ (1 + Markup). Enter the percentages as decimals: 50% markup is 0.50 ÷ 1.50 = 33.33% margin.
How do I convert margin to markup?
Markup = Margin ÷ (1 − Margin). A 40% margin is 0.40 ÷ 0.60 = 66.67% markup.
What markup equals a 50% margin?
100%. Markup = 0.50 ÷ 0.50 = 1.00, so you double the cost. A 50% markup is only a 33.33% margin.